Changan lands in Spain with the debut of its electric brand Deepal and the launch of the new S05 and S07
CHANGAN EUROPE PRESS INFORMATION
Madrid - Changan, one of China’s leading automotive manufacturers and a global benchmark in innovation, electrification and intelligent mobility, has officially announced today its arrival in the Spanish market. Under the concept “Fun should be easy. We Land”, the brand marked its debut in Spain with a press event in Madrid, where it presented its long-term strategy for Europe and unveiled its first two fully electric models for the Spanish market: the Changan Deepal S05 and the Changan Deepal S07.
With more than 30 million vehicles produced and sold worldwide, presence in over 100 more countries and regions, and a strong commitment to electric and smart technologies, Changan enters Spain as part of its wider European expansion plan, developed in Europe, for Europe, supported by its European design and technology centres, positioning the country as an important market within its international roadmap.
A global automotive group with strong European roots
At the beginning, Mr Zeng, National Director of Changan Spain, extended Openning remarks:
“It is a true honour to launch Changan in Spain—one of Europe’s most promising NEV markets. In just eight months, we have established a local team and a nationwide dealer network, thanks to the strong trust and support of our Spanish partners. We are here In Spain, For Spain. Like Spain’s celebrated 5J ham, Changan is committed to excellence—delivering cutting-edge design, advanced safety, smart technology, and outstanding value. This is not just a car for 2026; it's a preview of 2026.”
“And we are just getting started. We will continue expanding our lineup with a range of powertrains, including PHEV, to meet the evolving needs of Spanish drivers.”
The presentation in Madrid featured contributions from several key representatives of Changan. Manuel Pérez Casado, Sales Head of Changan Spain, introduced the brand and its positioning in the Spanish market, highlighting Changan’s global scale and technological capabilities. Álvaro García, Marketing Head of Changan Spain, focused on the product presentation, unveiling the Changan Deepal S05 and S07 models, while Pettersson Jakob, Deepal Exterior Design Director, from Changan’s Italian design team, presented the design philosophy and creative approach behind the vehicles.
Deepal: electric, intelligent and user-centric
Within the Changan brand, the Deepal series represents the company’s electric vehicle range for the European market, focused on delivering smart, efficient and technologically advanced models designed around real user needs. Vehicles in the Deepal series are built on Changan’s latest electric platform architecture and integrate advanced connectivity, intelligent driving assistance systems and advanced battery technology.
The arrival of Deepal in Spain begins with two complementary SUVs, addressing two of the most relevant segments of the market.
Deepal S05: compact electric SUV with advanced technology
The Deepal S05 is a compact electric SUV designed for everyday use, combining a dynamic and aerodynamic exterior with a highly digital and comfortable interior. Its design blends muscular volumes with smooth, flowing lines inspired by sculptural forms, giving the vehicle a modern and distinctive presence that balances style with functionality.
One of the most distinctive features of the Deepal S05 is its 159-litre front storage compartment, among the largest in its segment. This additional space allows users to easily store everyday items such as a cabin-size suitcase, a folded baby stroller or sports equipment, keeping the main luggage area free and adding practical versatility for daily life.
Conceived around the idea that fun and advanced technology should be easy to use, the Deepal S05 offers solutions tailored to real-life scenarios. An available towing system enables a best-in-class towing capacity of up to 1,600 kg, expanding the vehicle’s usability for leisure activities and active lifestyles.
Powered by a 68.8 kWh LFP battery, the Deepal S05 delivers up to 485 km of combined WLTP range in its rear-wheel-drive version and is also available with all-wheel drive. Thanks to its ultra-fast DC charging capability, the vehicle can recover more than 240 km of range in just 15 minutes, reducing charging anxiety and making electric mobility easier and more convenient in everyday driving.
Inside, the S05 stands out for its technology-focused cabin, featuring a 15.4-inch rotating central touchscreen, an augmented-reality head-up display, wireless Apple CarPlay and Android Auto, online navigation and voice control. Safety and ease of use are reinforced by a 540º vision camera system and Level 2 ADAS systems fitted as standard, delivering a confident, intuitive and secure driving experience.
Deepal S07: mid-size electric SUV with p
remium comfort
The Deepal S07 represents the brand’s proposal in the mid-size SUV segment, offering more space, higher perceived quality and an even more refined driving experience. Its coupé-style silhouette and clean, futuristic design language are combined with a spacious interior conceived to maximise comfort for all occupants.
Equipped with an 80 kWh NCM battery, the Deepal S07 delivers up to 475 km of WLTP range and supports fast DC charging, allowing the battery to be charged from 30% to 80% in approximately 35 minutes. The model prioritises smoothness, efficiency and everyday usability, while maintaining strong performance and driving confidence.
The interior of the S07 features a large 15.6-inch rotating touchscreen, an augmented-reality head-up display, panoramic glass roof as standard, intelligent voice assistant, wireless smartphone charging and a wide range of comfort-oriented equipment. Advanced driver assistance systems and safety technologies are also included as standard, reinforcing the vehicle’s positioning as a balanced and technologically advanced electric SUV.
Easy to own: Special launch offer in Spain
For our first customers, we have prepared a very special offer that includes all the optional equipment for each trim level of our cars for free.
With this promo, we can offer our Changan Deepal S05 range starting from 29.750 €, and Changan Deepal S07 range starting range starting from 35.500 €, financing with our financial partner, Bank of Santander.
These transaction prices will have the possibility of being further reduced with the subsidies of the Plan Auto + (if applicable, once Plan Auto+ will be announced and published in BOE) and CAES certificates.
Strong Dealer Network ready for commercial activities kick-off
Changan is already partnering with the best dealer groups accross Spain.This also underpins customers' confidence in choosing Changan. Currently, our sales network spans the entire country, launching with 32 outlets nationwide by the end of January, covering the most important cities accross all Spain, including Balearic and Canary Islands.
The plan is to achieve 65 point of sales across Spain by half-year, and 80 dealers by the end of the year, ensuring full and optimized coverage of the whole spanish territory.
Strong after-sales commitment in Spain
Changan also detailed its after-sales strategy for the Spanish market, designed to provide customers with peace of mind from day one. This includes a 7-year or 160,000 km vehicle warranty, an 8-year or 200,000 km warranty for the battery and electric drivetrain, European customer service centres with Spanish-language support and a rapidly developing spare parts logistics network.
As a key pillar of this strategy, Changan announced the establishment of a new central spare parts warehouse in Azuqueca de Henares (Guadalajara), operated by Kuehne+Nagel, one of the world’s leading logistics and supply chain management companies. This facility will serve as the brand’s main spare parts distribution hub for Spain, ensuring high stock availability, shorter delivery lead times and reliable parts supply to the entire dealer and authorised workshop network.
The strategic location in central Spain allows next-day delivery coverage across most of the country, significantly improving workshop efficiency and customer service levels. Managed by Kuehne+Nagel, the warehouse will operate under advanced inventory control systems, real-time traceability and automotive-grade quality standards.
This logistics infrastructure underlines Changan’s long-term commitment to the Spanish market, ensuring that the brand’s growth in sales is matched by a robust, professional and scalable after-sales support system.
A new electric chapter begins in Spain
With the launch of the Deepal S05 and S07, Changan officially starts its journey in Spain, bringing a strong combination of global experience, advanced technology, design and value. The brand’s landing marks the beginning of a new phase aimed at offering Spanish customers smart, accessible and high-quality electric mobility solutions.
Combined WLTP values:
- Changan Deepal S05 RWD: Energy consumption 15.9 kWh/100 kilometres, CO2 emissions 0 g/km, CO2 class: A; AER: 485 kilometres
- Changan Deepal S05 AWD: Energy consumption 17.5 kWh/100 km, CO2 emissions 0 g/km, CO2 class: A; AER: 445 kilometres
- Changan Deepal S07 RWD: Energy consumption 18.6 kWh/100 kilometres, CO2 emissions 0 g/km, CO2 class: A; AER: 475 kilometres
Ulrica Griffiths
